It has been said that media representations often reflect the social and political concerns of the age in which they are created. Discuss

Media representations help shape world stereotypes, for ethnic minorities, in particular. Digital media for example represents citizens within democracy but does not always accurately represent groups equally. In modern society black youths are said to be dangerous, Islamic followers are subject to prejudice and the white British males are portrayed to be dominant within society.

Firstly, media representations reflect society’s social views such as representations of minorities, this leads to either negative or positive discrimination within democracies of those and in turn leads to political representations of those groups being distorted. This can be supported by televised news channels that claim to be neutral e.g. BBC. Whilst on the other hand, channels which are privately owned such as SKY, owned by Rupert Murdoch, are free to broadcast as they wish...

Also, modern technology such as web 2.0, wifi and smart phones which enable ‘on the go’ media means that positive or negative representations are more widely available. Concerns regarding media are constantly changing and therefore evolve as time passes adapting to the consumers and producers tastes...

Male gaze and scopophilia is another factor which follows social and political stereotypes...

In addition, gender trouble adds to the...

In terms of the underground music industry artists such as Joe Black, Benny banks and Hunt struggle to breakthrough into mainstreams music. Although this is due to the genre of music it also heavily relies on their race and negative stereotypes produced by society. As on the other hand, an artist from London name K Koke, the lead member of USG, has been signed by Jay Z, under Roc Nation. And it is for this reason that whilst media provides the advertisement of producer’s music, it also leads to stereotypes being produced.

It can be assumed that the stereotypes produced are dependent on the consumer and that obviously these representations will vary from fans to those who consider themselves of high class and important figures such as politicians. Despite political strategies within the UK such as ‘hug a hoody’ and ‘no hoodies in malls/shopping centres’...

In terms of politics social divides are likely to occur through the constant prejudice and discrimination faced by ethnic minorities. In turn this is likely to have a negative economic affect on society as less jobe are likely to be produced. For instance in USA affirmative action and positive discrimintation means that tghose less fortunate from ethnic minorities are allocated jobs in communities. alhtouthis may decrease morale wihint society at least governments are attempting to reach equality for all and equal opportunities- unlike British media, with the negative stereotypes produced.